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Malimo & Co.

Fashion in the Former East Germany between Dream and Reality.
"When God expelled Adam and Eve from paradise, he invented fashion to cheer them up.” (Helen Court)
We don’t know if Adam and Eve would have called East Germany a fashion paradise. Yet, what did people mean by “fashion” there? What did it look like? “Malimo & Co”asks this and other intriguing questions and invites the viewer to participate in an interesting, at times nostalgic, but definitely enjoyable journey back to the world of fashion in East Germany.
This book encapsulates the beginnings of fashion up to 1990 and, in addition to studying the most important trends, looks at themes like magazines, youth and wedding fashions, jeans, the mini-skirt, hot pants and of course MALIMO, DEDERON and Präsent 20.

Regular Price: €34.80

Special Price €18.00

Regular Price: CHF42.73

Special Price CHF22.10

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"Malimo & Co."

August 2011

ISBN 978-3-86678-544-1

22,50 x 26,50 cm

160 Pages

171 colored and 62 b/w illustrations

Hardcover, bound

Languages: German

Stadtgeschichtliches Museum, Leipzig
Text by
Volker Rodekamp, Cordula Günther, Ursula Stefke und Katrin Sohl and with interviews with contemporary witnesses, consumers and fashion experts
Design by
David Voss

exhibition "Malimo & Co. Fashion in the Former East Germany Between Dream and Reality“, 24 August 2011 to 8 January 2012, Stadtgeschichtliches Museum Leipzig