The catalogue accompanying the exhibition UFA—History of a Brand at the Deutsche Kinemathek—Museum für Film und Fernsehen is dedicated to the economic and aesthetic strategies of the media company since its founding, in 1917.


Visions & Fashion

Capturing Style 1980|2010
There have been images of fashion as long as there has been fashion: these are as diverse as fashion itself.
Visions & Fashion. Images of Fashion 1980|2010 provides a comprehensive view of the multi-facetted developments in this field over the last thirty years. Photographs and fashion illustrations from the international world of fashion make up the main part of the book. A large section focuses on the print media and visual communication of fashion labels and presents themes like “Glitz and Glamour” and “Myths of Modernity” in posters, lookbooks, advertising campaigns and videos.

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"Visions & Fashion"

ISBN 978-3-86678-548-9

23,00 x 30,00 cm

224 Pages

231 colored and 21 b/w illustrations

Softcover with flaps, bound

Languages: German, English


Adelheid Rasche together with Jan May

Jan May, Adelheid Rasche, Hildegard Ringena and Moritz Wullen

graphic design
Bureau Mario Lombardo, Berlin


Exhibition: “Visions & Fashion. Images of Fashion 1980|2010“, 30. June 2011 to 9 October 2011, Kulturforum, Staatliche Museen zu Berlin, organised by
Kunstbibliothek, Sammlung Modebild - Lipperheidesche Kostümbibliothek, Berlin